What is a Health Insurance Exchange?

understand language, and provide objective and impartial information about health plans. Some people have stated that search results or health plan information should be delivered in a random manner so as to not give preferential results to certain health plans based on alphabetical order. A secondary purpose of health insurance exchanges is to provide accountability and transparency to the health insurance industry. Providing objective and unbiased information about health insurance is an important part of achieving that secondary purpose.

Successful health insurance exchange will help consumers find the information they are looking for when they are shopping around for health insurance plans. In a few years, American citizens will be taxed or charged penalties if they are not enrolled in a health insurance plan. Therefore, many Americans are already relying on health insurance exchanges for comparison shopping, and perhaps just to be educated on the health insurance world. It is important that consumers be prepared with knowledge and information when they go to shop for a health insurance plan. Health insurance exchanges can certainly help with that mission.

In Georgia, health insurance exchanges provide information about other places to go for help, such as the Centers for

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